Newsroom Michelin

Michelin Auto Professional (MAP) UK dealers have been told improving the overall experience of their customers is more important than ever, in an increasingly competitive marketplace. Business owners and senior managers from 16 independent dealer ...

Aberystwyth-based Huw Lewis Tyres has become the first Michelin Auto Professional (MAP) dealer to benefit from bespoke new training being made available to the network. This sees Michelin delivering custom on-site coaching in a ‘real-world’ environme...

Eight technicians representing Michelin Auto Professional dealers across the UK and Ireland have become the first to complete Michelin’s new Licensed Retail Tyre Technician course – with a further eight scheduled to take part in July. The group of...

Guildford Tyre Company is the latest independent tyre dealership to achieve Michelin Certified Centre status, passing the Michelin Auto Professional advocate programme’s challenging audit at its three sites in Cranleigh, Gatwick and Guildford. Hav...