Stoke-on-Trent,
17
June
2016

Michelin Man leads the way to safety with a walking bus

Pupils at Priory Church of England Primary School received a special visit from the Michelin Man, who turned up to lead them in a giant walking bus and help teach them about road safety.

Organised by Stoke-on-Trent manufacturer Michelin, the event saw pupils at the Trentham school don high visibility jackets to take a short, supervised walk around the local area.

The walking bus event formed part of a wider national Great Walk campaign run by road safety charity Brake. The Great Walk sees thousands of children across the UK take part to learn how to stay safe by the roadside.

Corrine Li, community involvement manager at Michelin, said: “Teaching children about road safety is very important to us, and the sooner we can do that in the education process the better. The walking bus is a really fun and effective way of doing this.”

Pam Keen, headteacher at Priory Church of England Primary School commented: “We’re so pleased that we could take part in such an important initiative. We want our children to be safe when out walking and would like to thank Michelin for coming along to help us emphasise the importance of road safety in a fun and engaging way for our pupils, who loved meeting the Michelin Man.”

Contact
photo:David  Johnson
David Johnson
PR Manager, Michelin UK and Ireland
01782 402341
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