Stoke-on-Trent,
06
August
2014

Michelin encourages carers to get sporty

Summary

For the third year running, Michelin teamed up with North Staffs Carers Association (NSCA), to provide carers with a day of sporting activities.

Sixty young carers aged between 10 and 16 were given a well-deserved break from their everyday duties, by taking part in a range of indoor and outdoor games including rounders, football and badminton as part of a sports day held at the Michelin Athletic Club in Trent Vale.

NSCA is a charity which provides support to informal, unpaid carers in North Staffordshire.

The Michelin Man, Stoke City mascot Pottermus and NSCA mascot Snuggles were also on hand to join in with the fun and pose for photos with the youngsters.

Danielle Jankiewicz, project co-ordinator at Michelin in Stoke-on-Trent, said: “It has been great to see so many young carers have a day away from their responsibilities and just enjoy the activities.

“They give up so much of their time to look after other people, it’s lovely to be able to put on an event that’s just for them.”

Diane Cox, project manager at the NSCA, said: “All of the young carers really look forward to these sports days and we are so thankful to Michelin for organising them. The kids have had great fun running around meeting the mascots and the day has given them a well-deserved break.”

The day was rounded off with the mascots presenting everyone with goody bags. There was also a raffle with prizes including a signed Stoke City shirt, a football signed by Stoke City players and an iTunes voucher.

The young carers sports day was held as part of Michelin’s Corporate Social Responsibility charter, known as Performance and Responsibility Michelin (PRM). As part of the PRM framework, which has been running for more than a decade, the company has supported many worthwhile projects in and around its manufacturing operations in Stoke-On-Trent.

In 2012 the tyre manufacturer raised over £12,000 for North Staffordshire Carers which was its chosen charity of the year.

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photo:David  Johnson
David Johnson
PR Manager, Michelin UK and Ireland
01782 402341
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